Both seller and vendor come with their individual complexities, with ever growing demand for better terms and additional investments from the Amazon Vendor retail teams, more and more businesses are looking to improve the profitability of the account.

With the right strategy Vendor & Seller can work in tandem and benefit your overall Amazon account health & strategy. Migrating low margin or CRAP (can’t realise a profit) products to FBA gives some really positive outcomes, from improved margins to full brand control.